This Cookie Policy explains what cookies are, how we use them, and the choices available to you regarding their use.
This Cookie Policy applies to all 97 Smiles websites, online services, digital advertising, and related online platforms that link to this policy.
What Are Cookies?
Cookies are small text files stored on your computer, smartphone, tablet, or other device when you visit a website. Cookies help websites recognize your device and remember information about your visit.
Cookies may be used to:
- Keep websites functioning properly
- Remember user preferences
- Improve website performance
- Analyze website traffic
- Support advertising and marketing efforts
Cookies do not typically contain information that directly identifies you, although they may be associated with information you provide to us.
Similar Tracking Technologies
In addition to cookies, we may use similar technologies, including:
Pixels and Web Beacons
A pixel, web beacon, or tracking tag is a small piece of code placed on a website or email that helps us understand user activity. These technologies may help us determine:
- Which pages are viewed
- Which advertisements are effective
- Whether emails are opened
- Which links are clicked
- How visitors navigate our website
Session Technologies
Certain technologies allow websites to function properly during your visit by temporarily storing information while you browse.
How We Use Cookies
97 Smiles uses cookies for several purposes.
Essential Cookies
These cookies are necessary for the website to function properly. They help support features such as:
- Website security
- Appointment forms
- Navigation
- User preferences
- Session management
Without these cookies, some website functions may not work correctly.
Performance and Analytics Cookies
These cookies help us understand how visitors use our website. Information collected may include:
- Pages visited
- Time spent on pages
- Website traffic sources
- Device types
- User interactions
This information helps us improve website performance and user experience.
Advertising and Marketing Cookies
Advertising cookies help us understand the effectiveness of our marketing campaigns. These cookies may be used to:
- Measure advertising performance
- Deliver relevant advertisements
- Track website visits after advertising interactions
- Improve future marketing campaigns
Advertising cookies may be placed by 97 Smiles or trusted third-party advertising partners.
Third-Party Services We Use
We may use third-party services that place cookies or similar technologies on our website. These may include:
Google Analytics
Google Analytics helps us understand how visitors interact with our website. Information collected may include traffic sources, user behavior, and website performance metrics. Google may use cookies to collect information according to its own privacy policies.
Google Ads
Google Ads helps us measure advertising performance and improve our marketing efforts. Google may use cookies to track ad interactions, measure conversions, and provide remarketing services.
Meta (Facebook and Instagram)
Meta technologies, including the Meta Pixel, may be used to measure advertising effectiveness, improve campaign performance, and deliver relevant advertisements.
Other Service Providers
We may also use call tracking platforms, appointment scheduling tools, customer relationship management (CRM) systems, marketing automation software, and website performance tools. These providers may use cookies or similar technologies to support their services.
Managing Cookies
Most web browsers allow you to control cookies through browser settings. You may choose to:
- Accept cookies
- Reject cookies
- Delete existing cookies
- Receive notifications before cookies are stored
Important: Disabling cookies may affect website functionality and limit certain features.
For browser-specific instructions, visit your browser's support resources. Common browsers include:
- Google Chrome
- Safari
- Microsoft Edge
- Mozilla Firefox
Cookie Consent
Where required by law, visitors may be presented with a cookie consent banner when visiting our website.
By continuing to use our website after receiving notice of cookie usage, you consent to the use of cookies and similar technologies as described in this policy, unless you choose to disable them through your browser settings or available consent tools.
Changes to This Cookie Policy
We may update this Cookie Policy periodically. Any changes become effective when posted on this page.
The "Last Updated" date at the top of this policy reflects the most recent revision. We encourage visitors to review this page periodically.
Contact Us
If you have questions about this Cookie Policy or our use of cookies and tracking technologies, please contact us:
Our team is happy to help with any questions about your data or this cookie policy.
Related Policies
For additional information, please review our other legal guidelines:
Together, these policies explain how 97 Smiles collects, uses, protects, and manages information.